本媒体位于广州康王路与上下九的交汇处,LED屏正对上下九步行街中心广场,与地下康王路隧道的车流呈垂直视觉,人流与车流共享,是广州荔湾西关商圈的黄金交汇点。LED屏所在建筑是上下九步行街的标志性牌坊,是步行街中心广场的视觉焦点,直面庞大的消费人流。康王路是广州荔湾西关商圈的核心路段,周边主要商业区有上下九步行街、华林玉器城、十三行服装市场、清平药材市场、谊园文具批发市场、黄沙水产市场、南方大厦电子城等。上中上下九步行街是广州三大最繁华的传统商业街之一。步行街地标建筑,视觉焦点,聚焦影响力;独一无二的步行街中心广场LED,人流汇集,停留时间长,与受众零距离、深度接触;地处荔湾西关商圈核心,步行街与主干道的黄金交汇点,高端商业市场环绕其中;扼守康王路隧道交通瓶颈,庞大的商业人流与车流同时兼顾,非凡的视觉传播效果,是本媒体的最大价值所在。
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